Jerricho Cotchery, Jr. was moved to develop The Cotchery Foundation because of his own personal experiences growing up.

Our society teaches that we are all created equal. The foundation hopes to insure that children understand the possibilities within this gracious gift of equality.

There are several points in our lives when we reach a "fork in the road". At every fork there is a decision to make. Given the right tools our youth will be equipped to "internalize" a decision made today and "visualize" its impact on their lives tomorrow.

Its our belief this visualization can only occur if children effectively understand their possibilities and opportunities.